Adding mobility completes a Spanish media quad play, boosting valuation
(Multimedia Operator, Spain)

Client objective

An operator offering TV, landline and broadband services saw the value of adding mobile to create comprehensive quad-play customer experience

Our solution

  • Segmented the client’s home market as the base for the quad-play proposition
  • Developed in-depth 5-year business case and roadmap for the client’s convergence goals
  • Negotiated an exceptional full MVNO airtime agreement
  • Architected the technical and operating infrastructure for the client’s mobile division
  • Conducted the Request for Proposal (RFP) process to select vendors

The impact

Launched as a hugely successful MVNO and reduced fixed subscriber churn

Subsequently acquired as part of a multi-billion EUR deal