Clear and tailored sales messages wins roaming customers͛ hearts
(Global Roaming Data Provider, China)

Client objective

A roaming solution provider wanted to reach new customers outside of its successful APAC market

Our solution

  • Devised new customers and partners, based on size of opportunity and best fit for roaming service
  • Developed a new strategy storyboard for the client’s sales pitch, with clearer messaging, tailored to target buyers’ mindset
  • Facilitated meetings between client and prospects
  • Developed several sales opportunities

The impact

Grew the client’s sales funnel in Europe, identified new target customers and facilitated meetings